Smithsonian American Art Museum
America’s Art Museum

We developed typographic standards and a permanent exhibition graphic system for the Modern and Contemporary Art Galleries at the Smithsonian American Art Museum in Washington, D.C.The reserved tone of the system blends seamlessly into the museum while complementing the artwork. The installation features backlit scrims that provide identification while protecting the landmarked architectural interiors of the galleries.

Client
Smithsonian American Art Museum 

Location
Washington, D.C. 

Project Type
Exhibition, Signage

Client Type
Culture, Institutional

Smithsonian American Art Museum
America’s Art Museum  

We developed typographic standards and a permanent exhibition graphic system for the Modern and Contemporary Art Galleries at the Smithsonian American Art Museum in Washington, D.C. 

The reserved tone of the system blends seamlessly into the museum while complementing the artwork. The installation features backlit scrims that provide identification while protecting the landmarked architectural interiors of the galleries.

Client
Smithsonian American Art Museum 

Location
Washington, D.C.

Project Type
Exhibition, Signage

Client Type
Culture, Institutional