Google New York 
Illuminating New York

Our client’s dynamic identity provided latitude for a wide range of solutions for their New York City headquarters lobby. Inspired by the whimsicality of doodles and the beauty of the New York streetscape, these signs adopted single letters from iconic New York landmark signs to form our client’s name in larger-than-life neon. From Katz’s Deli to the Village Vanguard to Domino Sugar, the lights of New York’s past and present continue to inspire employees every day.

Client
Undisclosed Tech Client

Location
New York, NY

Project Type
Experiential, Signage, Workplace

Client Type
Corporate

Google New York
Illuminating New York  

Our client’s dynamic identity provided latitude for a wide range of solutions for their New York City headquarters lobby.

Inspired by the whimsicality of doodles and the beauty of the New York streetscape, these signs adopted single letters from iconic New York landmark signs to form our client’s name in larger-than-life neon. From Katz’s Deli to the Village Vanguard to Domino Sugar, the lights of New York’s past and present continue to inspire employees every day.

Client
Undisclosed Tech Client 

Location
New York, New York 

Project Type
Experiential, Signage, Workplace

Client Type
Corporate